Dealer Performance Like No Other
Join the Dodge Power Broker program with Direct Connection to unleash performance vehicle and parts revenue
A High-Powered Customer Experience
Performance Product Knowledge
- Expert trained staff
- Full-line of performance models
- Special model access and priority scheduling
Performance Service
- Expert trained service writers
- Performance minded Master Techs
- Dealer hosted performance clinics
Performance Parts
- Factory-tuned performance parts
- Mopar-backed warranty
- Online shopping experience
Exclusive Benefits to Drive Performance Across Your Dealership
Sales
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Increased traffic to most qualified sales consultants from T1 website promotion
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Early allocation of new vehicle launches and buzz models
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Ability to configure custom 22MY ‘Jailbreak’ models for stock vs. sold order only
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Potential integration of Challenger convertible program - drop ship to upfitter
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Dealership personnel promotion & bios on T1 Dodge.com and DodgeGarage.com
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Unique showroom POS and digital assets
Service
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New revenue streams with Direct Connection parts installation and their factory backed warranty
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Increased service drive traffic with T1 Power Broker marketing
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Potential to integrate Power Brokers training within Mopar Career Automotive Program (CAP)
Parts
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Exclusive access to sell, stock and install Direct Connection parts
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Access to classic car parts
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New e-commerce sales platform
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Vehicle PoS and after sale upgrades
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Power Broker and Direct Connection merchandise
